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Red Bull and Baumgartner Smash all Records
Red Bull has set a new record in the digital age we now found ourselves living in. They had help from the bravest man on the planet, Baumgartner who jumped out of a balloon last week. He was twenty four miles above New Mexico. Red Bull the adrenaline junkie brand was there throughout the whole spectacle.
The world had to wait because of high winds delaying the jump, but this only made the actual event even more spectacular. Baumgartner’s bravery is without question as he threw himself to earth at over 800 miles an hour. He did not just break speed, and height records, he broke a few others.
The event saw eight million simultaneous views on YouTube setting a new record, and over three million tweets. It will take a very long time for a brand to beat those numbers, if ever. What a coup for Red Bull.